Provide strategic counsel and direction to clients and internal teams
Drive measurable earned media results
Maintain client relationships through meetings, conference calls, ongoing communication, meeting agendas, notes, reports, and other day-to-day account management
Write and edit press releases, media alerts, media pitches, annual PR plans and other strategic communication materials; lead press trips as needed
Develop and maintain strong relationships with journalists, influencers and other key industry contacts
Ideate and broker strategic partnerships for creative campaigns with coaching from senior team
Develop creative campaign ideas with coaching from senior team; actively participate in team and agency brainstorms
Recommend and implement strategic programs and partnerships on an ongoing basis, often tied to the news cycle
Stay on top of current industry news, media trends and emerging technologies; attend events and build industry relationships
Oversee account work for 1-2 team members (ranging from account coordinators to account executives), providing training, coaching, editing, mentoring and overall sound leadership
Be a team player, self-starter and passionate about PR
Recognize potential client issues and bring them to supervisor's attention with recommended solutions
Support crisis communications efforts as needed
Requirements
Four to five years’ work experience in luxury travel/lifestyle PR; agency experience is preferred
Minimum one year in a supervisory capacity managing 1-2 junior team members
Highly organized, detail-oriented, with the ability to thrive in a fast-paced, multi-tasking environment
You’re a self-starter with a proven ability to lead a team and work well independently
You have experience resolving client issues quickly and efficiently
Exceptional written and verbal communication skills
Outstanding team player with a positive attitude
You have a solid portfolio of secured media coverage on behalf of luxury travel clients (national, magazine, newspaper, TV and digital wins)
Comprehensive knowledge of the travel and luxury industries + media, including industry-appropriate bloggers and influencers