Research and identify influencers, content creators, bloggers, and affiliate partners aligned with the company's brand.
Source creators across Instagram, TikTok, YouTube, Facebook, Pinterest, and other relevant platforms.
Build and maintain a pipeline of qualified influencer and affiliate prospects.
Evaluate creators based on audience quality, engagement, content style, and brand alignment.
Conduct personalized outreach through email and social media.
Build and nurture professional relationships with influencers and creators.
Assist in planning and coordinating influencer marketing campaigns.
Maintain accurate records using CRM systems or spreadsheets.
Prepare weekly reports on outreach efforts, partnerships, and campaign progress.

Previous experience in influencer marketing, creator partnerships, affiliate management, or influencer outreach.
Strong understanding of influencer marketing and social media platforms.
Experience identifying creators who align with a brand's target audience.
Excellent written and verbal English communication skills.
Strong organizational, relationship-building, and project management skills.
Self-motivated and able to work independently.
Comfortable using spreadsheets, CRM systems, and outreach tools.

Influencer Marketing & Partnership Specialist

Key skills