Act as a dedicated analyst for the CRM team, serving as the first point of contact for all data and insight needs
Participate in CRM team rituals and planning meetings to ensure analytical support is aligned with business priorities
Gather, process, and analyze large volumes of iGaming-related data to conduct regular and ad-hoc analyses across various aspects of the business, providing insights into performance, trends, and optimization opportunities
Ensure the accuracy and integrity of data by performing cleaning, validation, and quality checks.
Calculate and evaluate ROI, and potential revenue gains or losses of business initiatives and marketing campaigns
Monitor and analyze assigned financial, behavioral, and engagement KPIs of customers across multiple business units
Translate business questions into analytical approaches and provide actionable recommendations based on findings
Present insights and recommendations to stakeholders in a clear and concise manner using storytelling and/or visualization tools such as Tableau, Power BI, or similar platforms
Work closely with stakeholders across multiple departments, including marketing, CRM, product, customer support, and commercial teams
Support budgeting and forecasting processes by identifying trends, risks, and growth opportunities through data analysis
Independently manage analytical tasks and communicate progress, risks, and blockers proactively
Contribute to improving analytical processes, reporting quality, and documentation standards
Requirements
Experience in data analysis, business intelligence, product analytics or a similar role
Strong SQL skills and experience working with large datasets
Knowledge of at least one visualization tool: Tableau, Power BI, or Looker
Experience presenting insights and recommendations to business stakeholders
Strong analytical and problem-solving skills
Experience performing KPI analysis, segmentation, trend analysis, or performance monitoring
Excellent communication skills and proficiency in spoken and written English
Ability to manage multiple priorities and work independently
Tech Stack
SQL
Tableau
Benefits
Offering working tools of employees´ own choice
Creating an exciting and fun international English-speaking environment
Working in a modern office in Ülemiste City
Organizing different company and team events
Offering extra sports compensation via Stebby + private health insurance
Creating an opportunity to learn and develop
Offering a competitive salary based on experience and a benefits package