Take high-level marketing goals and campaign briefs, autonomously conceptualizing and executing high-level visual systems for major product and marketing launches.
Own, scale, and document Plume's brand identity system (Figma libraries, templates, and style guides) to ensure a unified and consistent visual language across all platforms.
Direct and execute high-impact motion assets, GIFs, and short-form video ads specifically optimized for paid and organic channels.
Iterate rapidly on creative assets based on A/B testing and performance data.
Leverage prior experience to design and implement efficient creative request, feedback, and delivery processes.
Oversee the creative output from freelancers and internal teams, establishing a high visual bar, providing clear feedback, and ensuring adherence to brand guidelines.
Collaborate effectively with non-designer stakeholders across departments to deliver cohesive marketing campaigns.

4+ years of professional graphic design experience, preferably within a DTC brand, high-growth startup, or creative agency environment.
Deep proficiency in Figma, Adobe Photoshop, Adobe Illustrator, and other standard graphic design tools.
Intermediate video editing and motion design skills (e.g., After Effects, Premiere Pro), with a proven ability to create motion ad assets and GIFs.
Experience building or maintaining scalable design systems and creating structured creative request and feedback workflows.
A strong portfolio demonstrating broad creativity, talent, and experience with multi-channel (digital and print) marketing campaigns.
Deep passion for and commitment to Plume’s mission of providing gender-affirming care and supporting the trans and gender non-conforming community.
Strong communication skills and ability to collaborate effectively with cross-functional teams, and receive and incorporate constructive feedback into design work.
Attention to detail and ability to manage multiple projects under tight deadlines.
An interest in staying current with design and marketing trends.

Ground-Floor Equity (Series B)
Free Medical, Dental, and Vision on the first of the month after you start full-time work
Unlimited PTO
11 paid holidays and company shut-down for a week in December
401(k)
Free Plume and BetterHelp Subscriptions

Senior Graphic Designer

Key skills