Develop comprehensive sales enablement programs including pitch decks, battle cards, objection handling guides, and competitive intelligence
Develop compelling product marketing materials, website content, promotional campaigns, and sales support documentation as well as engaging success stories and case studies that demonstrate measurable business impact
Audience strategy (ABM), value proposition, market research, messaging and positioning to stay on top of the competitive landscape
Collaborate with Sales and Product teams to support go-to-market (GTM) execution for product launches and feature releases
Act as business partner for one of G+D Netcetera’s divisions with cross-functional stakeholders to implement portfolio marketing strategies
Ensure marketing assets and portfolio documentation remain updated, aligned with product evolution, and consistent in messaging
Plan, coordinate, and execute marketing-related events such as webinars, conferences, and live presentations
Act as a solution-oriented coordinator, ensuring efficient and effective project execution

At least 5 years of experience in B2B product marketing, driving effective sales enablement initiatives
Background in a SaaS environment, preferably in FinTech
Demonstrated experience developing GTM strategies and successful product launches
Excellent skills in stakeholder management, organization, coordination, and communication
Solution-oriented mindset with ability to advocate effectively for marketing initiatives
Strong expertise in producing high-impact marketing assets (case studies, slide decks, web product pages) with a talent for simplifying complex information
Analytical mindset with ability to translate data into actionable insights
Experience with marketing automation platforms (e.g., Salesforce, Pardot) preferred
High proficiency in both German and English to create high-quality marketing content and communicate seamlessly with global stakeholders

Product Marketing Manager

Key skills