Senior Manager, Content Adoption & Experience

Role Overview

• Define and own the change management and adoption strategy for all AI-led initiatives impacting content workflows and content-producing audiences
• Develop comprehensive change management and communication plans that ensure clarity of understanding across all content stakeholders in relation to AI-led changes to content creation processes, systems, review and approval workflows, and ways of working
• Tailor the overarching AI Adoption framework to reflect the unique needs, content workflows, regulatory and compliance considerations, and priorities of content-producing audiences
• Develop standard change management and communication approaches to engage all necessary stakeholders within content teams to successfully roll out new AI-powered content tools, processes, and changes to existing ways of working
• Use optimal ways to engage content leadership and content owners to role model and champion new AI-led content initiatives
• Proactively identify acute and/or systemic change management and communication issues within content populations and manage effectively to resolution
• Feed change signals, adoption barriers, and lessons learned back to the Change Deployment & Adoption Lead to inform enterprise-wide strategy improvement
• Build and maintain deep, trusted relationships with content leadership, commercial operations leads, and BU Leads to understand audience-specific readiness, concerns, and priorities around AI-powered content capabilities
• Create and maintain the end-to-end project plan for each AI-led initiative impacting content audiences, covering scope, milestones, owners, dependencies, and success criteria
• Design and implement training programs to support adoption of AI-powered content tools and processes, tailored specifically to the needs, workflows, and content responsibilities of commercial content colleagues
• Define and track adoption and training effectiveness metrics specific to content audiences (e.g., tool activation rates, training completion, proficiency assessments, post-training adoption lift, field feedback scores, content output quality indicators)

Requirements

• BS/BA required with 5+ years of commercial industry experience or equivalent, with at least 3 years in change management, adoption, training, or organizational transformation roles
• Demonstrates use of AI as first approach
• Demonstrated experience developing change management and communication plans for content-producing and commercial audiences in a large matrixed organization
• Strong understanding of commercial content operations, including content creation, review, approval, and distribution workflows
• Experience designing and deploying training programs for commercial audiences, with a preference for experience in content-related workflows
• Demonstrated ability to manage multiple concurrent programs to schedule in a fast-paced, matrixed environment
• Strong stakeholder management and communication skills; ability to engage and influence without direct authority
• Experience working cross-functionally across Commercial, Digital, Medical, Regulatory, and Operations teams.

Benefits

• 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution
• Paid vacation, holiday and personal days
• Paid caregiver/parental and medical leave
• Health benefits to include medical, prescription drug, dental and vision coverage
• Employee referral bonus