Key skills
Sales
About this role
Role Overview
- Lead the development and execution of GTM initiatives for the Global Freight Forwarding (GFF) product, including detailed launch plans, campaign execution, and KPI measurement to drive measurable growth
- Build clear, data-driven marketing plans and present them to internal stakeholders to secure alignment and accelerate execution
- Serve as a GFF subject matter expert, ensuring accurate product positioning, refining strategies as market conditions evolve, and keeping initiatives aligned to business objectives
- Partner cross-functionally with Sales, Segment Analysts, Pricing, Customer Service, and other stakeholders to translate customer insights into actionable GTM strategies
- Conduct situational and competitive assessments researching industry information and field feedback to identify trends and uncover new market opportunities
- Create compelling, customer-centric marketing materials—including first-call decks, sales sheets, and value messaging—that equip the sales team to engage prospects effectively and convert opportunities.
Requirements
- Bachelor’s degree or international equivalent
- Proven experience developing, implementing, and presenting marketing tools and GTM plans
- Preferred
- Demonstrated ability to manage multiple projects and workstreams with strong organizational skills and attention to detail
- Experience in Global Freight Forwarding and/or Warehousing & Distribution
- Preferred
- Must be a U.S. Citizen or National of the U.S., an alien lawfully admitted for permanent residence, or an alien authorized to work in the U.S. for this employer.
Benefits
- Health insurance
- 401(k) matching
- Paid time off