Key skills
LeadershipProject ManagementCommunicationSales
About this role
Role Overview
- Develop and own enterprise content strategy aligned to business priorities and industry GTM plans
- Define and operationalize core thought leadership themes across Woolpert’s markets
- Establish content priorities, governance, and planning processes
- Ensure alignment of content across regions, industries, and channels
- Translate technical expertise into clear, differentiated insights
- Partner with SMEs and leaders to shape narratives
- Support executive positioning and visibility strategies
- Develop key messages and narratives for leadership
- Lead executive thought leadership content
- Align content with GTM strategies and campaigns
- Ensure consistent positioning and messaging
- Leverage content across digital, social, PR, and sales enablement channels
- Monitor engagement and refine strategy
Requirements
- Bachelor’s degree in Marketing, Communications, Journalism, English, or related field
- 10+ years in content strategy, marketing, or communications
- Experience with enterprise content strategy and executive thought leadership
- Expertise in content strategy and storytelling
- Strong writing and executive communication skills
- Ability to translate technical content into clear, compelling, customer-focused narratives
- Understanding of brand strategy, positioning, and messaging frameworks
- Experience developing thought leadership and value-driven content
- SEO and digital content optimization understanding
- Ability to influence without authority
- Strong project management
Benefits
- Freedom to Work program: Set your own schedule and location (as appropriate).
- Principal program: Earn the opportunity to become an owner of the firm.
- Flexible paid time off/vacation: Take time off when it makes sense for you and your team.
- Career development: Explore a wide range of learning and growth opportunities within and across industries.
- Health, life, vision, and dental insurance: Cover all your medical bases.
- Paid sick time, retirement plan, fitness reimbursement, pet insurance, identity protection, technology stipend, employee assistance program, and more!