Develop and execute impactful marketing campaigns for Aurora’s annual events across Europe with the aim to create strong connections with clients & potential clients, sell tickets / increase attendance, and attract high-quality attendees through targeted campaigns across multiple marketing channels
Coming up with original ideas for our events and continuously looking for opportunities for making them more attractive to reach our KPIs for registrations and ticket sales
Develop the Aurora events value proposition and brand identity together with the Events Manager and Creative Team
Collaborate with the Press team on media partnerships for the large events
Provide the Creative team with detailed briefs on the content and assets needed for large events
Provide the Creative team with detailed briefs for all marketing assets needed to promote large events across every channel
Marketing activity and amplification for the Aurora Energy Unplugged podcast
Delivery and coordination of marketing activities at Aurora’s large events
Requirements
Proven experience in conference and event marketing
Excellent organisation skills, able to manage a range of activities effectively to deadline and under pressure
Creative, enthusiastic, energetic and highly organised, with exceptional attention to detail
Able to multi-task and re-prioritise in a fast-paced and demanding environment
Professional communication skills, able to communicate confidently and effectively with senior executives
Enthusiastic team player with the ability to work collaboratively with colleagues and wider stakeholders
Excellent PowerPoint, Word and Excel skills
Experience with software platforms (i.e Salesforce, Pardot, Asana etc.)
Demonstrated success in B2B events marketing and in team-oriented environments
Experience in an Events or Marketing department of a Corporate or in an Events Agency
At ease with technology and part of the industry trends and changes