Help shape the design vision and strategy for NCAA / March Madness Live while driving execution of new and existing digital products and features
Foster a high-performance team culture grounded in creativity, accountability, collaboration, and excellence in craft
Lead with a deep understanding of sports fans
particularly college sports fans, including their behaviors, emotional drivers, loyalty patterns, and expectations across live, social, and on-demand experiences
Present and advocate for product design ideas and solutions to senior leadership with clarity, confidence, and strong rationale
Use customer insights, analytics, experimentation, and competitive understanding to inform product direction and design decisions
Drive high-quality product design work across the full lifecycle, from concept through launch and iteration
Help ensure the team consistently delivers differentiated, fan-first experiences that reflect the urgency, excitement, and cultural relevance of live college sports
Build strong partnerships and collaborate closely with internal stakeholders across Product, Engineering, Research, Editorial, Content, Marketing, Brand, and key business stakeholders
Partner cross-functionally to align design priorities, solve complex product challenges, and deliver impactful fan experiences
Work closely with business stakeholders to understand goals, priorities, constraints, and success metrics, and translate that understanding into clear, effective product design decisions
Requirements
7+ years of experience in product design, UX, or digital design, including experience in team leadership or people management
Strong experience designing consumer-facing digital products, ideally in sports, media, streaming, or other real-time content environments
Deep knowledge of sports audiences, including fan behavior, content consumption habits, live-event engagement, and platform expectations
Strong familiarity with the NCAA landscape, including college athletics, school and conference loyalty, seasonal rhythms, tournament structures, and the distinct behaviors of college sports fans
Familiarity with the March Madness Tournament experience, including bracket culture, live game-following behavior, upset-driven momentum, multi-game viewing patterns, and the need for real-time updates, scores, highlights, and seamless navigation during peak moments
An exceptional portfolio of shipped digital work demonstrating strong product thinking, high-quality execution, and the ability to create compelling fan experiences
Strong ability to work within and evolve an existing brand universe
Experience with design and prototyping tools, especially Figma and Adobe Creative Suite
Experience creating products across a range of digital platforms including web, mobile, connected TV, and emerging platforms
Experience working in agile, cross-functional teams
Experience managing design resources, prioritization, and team workflows
Experience working with design systems, including scalable component-based design practices across teams and platforms