Ecommerce, Marketing and Operations Specialist

Role Overview

• Load new products with images, descriptions, pricing, variants, and inventory
• Maintain product pages, collections, navigation, and search filters
• Update homepage banners, promotional pages, and landing pages
• Light theme edits using Liquid, HTML, and CSS
• Configure and manage Shopify apps and third party integrations
• Audit site performance, broken links, and SEO basics
• Troubleshoot store issues and coordinate with our developer on larger pieces of work
• Maintain product master data, SKUs, and bill of materials in Cin7
• Manage inventory accuracy, stock adjustments, and reorder points
• Configure and troubleshoot the Shopify, Cin7, A2X integration
• Build and refine reports for the GM and Sales Manager
• Identify opportunities to automate or improve workflows across our tech stack
• Support the bookkeeping team with data reconciliation across systems
• Plan, build, and schedule EDM campaigns end to end (segmentation, copy, design, send, reporting)
• Schedule and post organic social content across Instagram, LinkedIn, and Facebook via Meta Business Suite
• Write SEO friendly product copy and landing page copy
• Build landing pages for campaigns, promotions, and new product launches
• Design assets in Canva (EDM headers, social tiles, gift cards, product flyers, sales collateral)
• Manage VistaPrint and other supplier print orders
• Set up, monitor, and report on Meta and Google Ads campaigns (in collaboration with our agency or internal lead)
• Track campaign performance, prepare weekly and monthly reports, and recommend improvements
• Maintain brand consistency across every customer touchpoint
• Maintain customer data in HubSpot (deduplication, tagging, segmentation, list hygiene)
• Build and manage marketing workflows, automations, and lead nurture sequences
• Support sales pipeline cleanliness and reporting
• Build dashboards and reports for the sales and marketing team
• Respond to customer enquiries via inbox, phone, and live chat during peak season
• Process orders for Create Your Own (CYO) custom gift boxes
• Provide quotes and follow up on outstanding proposals
• Resolve product and delivery issues quickly and professionally
• Maintain accurate notes in HubSpot for every interaction

Requirements

• Three or more years in an ecommerce business, with hands on Shopify experience
• Demonstrated marketing execution experience (EDM, social, landing pages, reporting)
• Cin7 experience (or strong experience with a comparable ERP such as NetSuite, Unleashed, or DEAR)
• Confident configuring integrations between ecommerce, ERP, and accounting platforms
• Working knowledge of HubSpot, including workflows and reporting
• Strong Canva skills with a good eye for design and brand consistency
• Comfortable with HTML, CSS, and basic Liquid for Shopify theme edits
• Excellent written and spoken English (C1 preferred); strong copywriting ability
• High attention to detail; you do not let typos through and you double check your own work
• Self starter who works well without close supervision
• Reliable internet, backup power, and a quiet home workspace
• Comfortable working Australian Eastern Standard Time hours
• Experience with Klaviyo for EDM (Desirable)
• Experience running or supporting Meta and Google Ads campaigns (Desirable)
• Prior experience supporting an Australian based business (Desirable)
• B2B customer service or account management experience (Desirable)
• Graphic design experience beyond Canva (Adobe Creative Suite) (Desirable)

Tech Stack

• ERP