Internal SME of CRM-related systems
Responsible for all data and compliance activities across CRM systems
Supporting the CRM team with troubleshooting, training, and complex journey builds
Managing new IP warm-ups
QA for all data-related changes and system updates
Monitoring all customer interactions
Troubleshooting automation, journey, and HTML rendering issues
Developing new HTML modules
Work on launching SMS and potentially WhatsApp within SFMC
Working cross-functionally with Analytics, Product, and Technology teams to deliver effective, timely campaigns
Developing and managing campaign audiences

Either Salesforce Marketing Cloud (SFMC) or Adobe Campaign working experience
Strong data skills, including SQL and data quality control
Good working knowledge of HTML for email
Strong working knowledge of JavaScript
Understanding and ideally exposure with APIs and working with JSON Objects
Experience managing multiple priorities and adapting to changing requirements at short notice in a fast-paced environment
Ability to work to tight deadlines, both independently and under pressure, to deliver results for stakeholders
Commercially minded, data-literate, and highly analytical, with the ability to use raw data to generate insights and inform decisions

Technical CRM Executive

Key skills