Content and Social Media Executive

Role Overview

• Create engaging content across multiple channels, including blogs, social media posts and email campaigns.
• Adapt tone and messaging for different audiences and platforms, including LinkedIn and other social channels.
• Support the planning and delivery of short‑form video content, including ideation and scripting.
• Work with internal teams to create visual content that aligns with brand guidelines.
• Apply basic SEO and content best practices to improve visibility and search performance.
• Collaborate with subject matter experts and stakeholders across the business to gather content ideas and insights.
• Support the delivery of marketing campaigns by creating and adapting content for different formats.
• Monitor content performance using analytics tools and support ongoing improvements.

Requirements

• Experience creating content across social media, blogs or email campaigns (typically 1–2 years).
• Strong writing skills, with the ability to adapt tone for different channels and audiences.
• Awareness of social media platforms and what content performs well across them.
• Confidence supporting or contributing to short‑form video content.
• Experience using basic design tools (e.g. Canva or similar) desirable.
• Awareness of SEO principles and how content supports discoverability.
• Good organisational skills, with the ability to manage multiple tasks and deadlines.
• Analytical mindset, with the ability to review content performance and identify improvements.
• Collaborative approach, with the ability to work with stakeholders across the business.