Oversee the creative vision of projects and brand campaigns across various media such as video, digital, print, advertising, and more.
Lead and inspire creative execution while utilizing designers, copywriters, photographers, and other specialists to produce innovative and cohesive visual and strategic content that aligns with brand goals.
Participate in strategic execution of innovative media plans to ensure brand awareness growth and advertising effectiveness under the direction of VP of Marketing and in partnership with advertising agency of record.
Collaborate with VP of Marketing and Digital Agency on brand strategy.
Build and execute industry-leading brand expression to grow the UrgentVet brand.
Ensure quality assurance on all design elements.
Engage in graphic design creation, copywriting projects.
Write press releases announcing new markets. Publish & promote.
Partner with ad agency and VP of marketing on effective advertising placement and plans.
Oversee creative production and delivery of brand materials.

Bachelor’s degree (BA/BS) in marketing/communications preferred.
Minimum 10+ years of experience in a similar role for an organization with multiple locations.
Deep expertise in brand storytelling and omnichannel consumer engagement.
Experience leading and executing brand campaigns.
Design experience across multiple mediums to include digital, print, video.
Familiarity with various digital content management platforms for social media and reviews CRM.
Experience with project management methodologies and software systems.
Understanding of email marketing creative.
Copywriting abilities for bios, blogs, email messaging, captions, contests, posts, talking points, news updates, and press releases.
Proficient use of Microsoft Word, Excel, PowerPoint, and Teams.
Ability to guide projects from conception to completion.
Exceptional written communication skills, including grammar, spelling, flow, tone of voice, and tense.
Willingness and comfort presenting ideas and updates on calls with more than twenty-five participants.
Ability to travel up to 10%, attend events, visit hospitals, and be available for occasional after-hour needs.
Headquartered in Tampa, FL
local candidates strongly considered with opportunity for remote based on fit and experience.

Creative Marketing Director

Key skills