Senior Marketing, Growth Strategist

Role Overview

• Define and execute the communication, engagement, and conversion strategy for the Hub.
• Own the full growth lifecycle across the Hub surface.
• Shape cross-brand journeys, in-product messaging, and conversion experiments.
• Design and iterate cross-brand notifications, in-product CTAs, onboarding nudges.
• Build and execute multi-channel user communication programs across email and in-product messaging.
• Define hypotheses, run A/B tests, analyse results, and scale what works.
• Instrument tracking, monitor funnel and engagement metrics.
• Use analytics, automation, and AI-assisted tools to support experimentation.

Requirements

• 5+ years of experience in growth, product, lifecycle, or digital marketing.
• Strong background in SaaS, platforms, or apps, ideally serving SMB/Prosumer customers.
• Proven ability to own growth outcomes end-to-end, including defining KPIs.
• Hands-on experience designing and executing growth programs, including experimentation and A/B testing.
• Comfortable working with event schemas, funnels, cohorts, and behavioural signals.
• Fluency in analytics, tracking, and modern growth tooling.
• Demonstrated use of AI-augmented workflows in daily work.
• Excellent copywriting, positioning, and storytelling skills for SaaS products.
• Clear, structured communicator who collaborates effectively.

Benefits

• Diversity & Inclusion are at our core.
• Commitment to caring for the environment and each other.