Senior Manager, Commerce & Retail Media

Role Overview

• Develop and oversee the strategy and planning of Retail Media and Paid Search campaigns to meet client goals
• Lead the execution of end-to-end campaign management with your team
• Analyze campaign performance and provide recommendations to improve and optimization opportunities
• Assist and attend scheduled client performance and status meetings along with ad-hoc presentations/requests.
• Lead a team of retail and paid search specialists, promoting collaboration
• Foster strong relationships with vendors and partners, serving as the primary contact for main retailer and vendor clients, ensuring alignment and satisfaction
• Work with our analytics and reporting teams to develop retail performance reports to provide actionable insights and analysis
• Collaborate across our client team and within the commerce & retail media organization to solve, innovate, build skills and develop thought leadership and best practices
• Translate client goals into media strategies and tactical plans
• Stay ahead of industry trends, platform updates, and best practices; help translate these into agency POVs and client strategies

Requirements

• Must have experience managing digital retail media campaigns either through self-service or with a managed service retail partner.
• At least 3+ years digital performance marketing experience in eCommerce, search, programmatic, or related field, with 1 + years managing large-scale eCommerce campaigns preferred
• Enthusiasm for retail media and performance marketing, new platforms and the exciting world of eCommerce and emerging platforms.
• Familiarity with retail media network capabilities, e-commerce ecosystems and programmatic vendors strongly preferred.
• Experience managing budgets, forecasting, sending out RFPs, meeting KPIs and developing KPI goals
• Experience working with ad tech partners, and understanding of capabilities and use cases ( e.g. Pacvue , Skai, CommerceIQ , etc )
• Experience building client relationships and guiding the agency to lead incremental value for its partner(s)

Benefits

• Medical, vision, and dental insurance
• Life insurance
• Short-term and long-term disability insurance
• 401k
• Flexible paid time off
• At least 15 paid holidays per year
• Paid sick and safe leave
• Paid parental leave