About this role

Implement, set up and monitor campaigns on platforms such as Meta, Google, TikTok, LinkedIn and other channels
Prepare daily, weekly and monthly reports with performance analysis
Perform daily controls of pacing, spend and metrics
Identify optimization opportunities and propose campaign adjustments
Ensure quality of campaign setup, tracking and delivery
Support the senior team with client-related routines

Bachelor's degree in Advertising, Marketing or related fields
Proven experience at an advertising agency working in media performance
Good knowledge of major media platforms (Meta Ads, Google Ads, etc.)
Strong experience preparing reports and daily controls
Intermediate to advanced knowledge of Excel or Google Sheets
Strong analytical skills and ability to interpret metrics (CPA, ROAS, CTR, CPM, etc.)
Organized, autonomous and detail-oriented
Experience in client/partner meetings and interactions (a plus)
Experience presenting reports (a plus)
Google Ads and Meta Blueprint certifications (a plus)
Knowledge of GA4 and visualization tools (Looker Studio, Power BI) (a plus)

Performance Media Analyst

Key skills