Data Consultant – MarTech

Role Overview

• Lead the design and assess the data architecture required to support tracking, analytics, personalization and data flows originating from GA4 and other MarTech platforms.
• Conduct the technical decomposition of requirements, ensuring clarity, feasibility, data governance and integration with the enterprise architecture.
• Design, build and maintain robust, scalable, high-availability data pipelines, ensuring data quality, performance and security in ingestion, transformation and distribution.
• Serve as a technical reference, supporting engineers and resolving critical incidents related to tracking, events, collected data and inter-system flows.
• Apply standards, best practices and data governance policies, ensuring consistency in event taxonomy, quality of tagged data and alignment with corporate models.
• Implement and evolve observability processes, including monitoring, alerts, logs, telemetry and indicators that reflect technical health and data integrity.
• Perform code reviews and mentor Junior, Mid-level and Senior engineers, promoting an engineering culture, best practices and well-founded technical decision-making.
• Contribute to the strategy and roadmap of the data platform, providing technical vision and guiding evolutions in architecture, tracking, instrumentation and governance.
• Support alignment across multidisciplinary teams, connecting business, product, data and engineering needs to ensure a coherent, scalable and observable data architecture.
• Ensure tracking (tagging) quality and consistency by conducting technical assessments of events, payload validations and GA4 audits.
• Monitor and validate tagged data end-to-end, from source (frontend/backend) to analytical systems, ensuring adherence to taxonomies, data reliability and integrity across the full end-to-end flow.
• Participate in interviews, workshops and technical rituals to translate business needs into data-oriented solutions, architectures and engineering fundamentals.
• Ensure technical quality criteria, non-functional requirements (security, scalability, performance, observability) and compliance with PRR (Production Readiness Review) before production deployments.

Requirements

• Solid experience with data, including manipulation, modeling, and understanding pipelines and integration processes.
• Experience with MarTech platforms and tools, especially:
• Adobe Experience Platform / Adobe CDP
• SAS (SAS RTDM / SAS CI)
• Salesforce Marketing Cloud
• Or equivalent market tools.
• Strong experience with Azure cloud and data architecture.
• Strong analytical ability for optimization and solving complex problems.
• Experience with security, privacy, auditing and data quality.
• Hands-on experience with tools such as Hadoop, Spark, Databricks, PostgreSQL, Informatica PowerCenter, IDMC, Azure Data Factory (ADF), MongoDB, Kafka and GA4.
• Familiarity with modern development tools and the application of AI across the engineering lifecycle.

Tech Stack

• Azure
• Cloud
• Hadoop
• Informatica
• Kafka
• MongoDB
• Spark

Benefits

• Choose the benefits that best suit you and your dependents via a digital platform with multiple categories such as Gym, Meal and Food Vouchers (VR/VA), Pharmacy Assistance, Medical Assistance, Dental and Life Insurance;
• Company mobile phone. Yes, a brand-new smartphone for you!
• Unlimited voice and data plan! Yes, unlimited! On Vivo’s fastest mobile network, now even faster with 5G!
• An exclusive Vivo offer with special discounts on landline, broadband, TV and apps;
• You will be eligible to receive a bonus or annual profit-sharing (PPR);
• Plan your future through a private pension plan;
• Have children? You will be entitled to a subsidy to help with school, daycare or nanny expenses;
• Work in an environment that respects your personality, style and individuality and where you can be authentic. #BeYou
• Work remotely up to 2 days per week. #Mobility
• Flexible working hours;
• Enjoy a day off (Day Off) to celebrate your birthday;
• Participate in one of the largest corporate volunteering programs and help transform the world;
• Take advantage of our Educational Development Program, offering partnerships with educational institutions at a discount; certifications and online courses.
• Advance your career through our Internal Recruitment Program, in Brazil or abroad — after all, we are present in more than 17 countries! #VivoMyCareer
• Benefit from a range of initiatives to improve your physical, emotional and social health. Our #VivoWellBeing program encourages healthy habits and a better quality of life, offering access to nutritionists, psychologists, social workers, telemedicine and much more!