Digital Marketing Associate

Role Overview

• Report to the marketing manager.
• Work closely with multiple senior marketing consultants.
• Execute a digital marketing strategy for several LPL advisors.
• Schedule content to be distributed by social media, email, and blog.
• Make updates to an advisor’s website.
• Source promotional items and coordinate with vendors.
• Manage stationary reorders and ensure brand consistency in printed materials.
• Support the creation of demand generation forms, invitations, RSVP forms, and advisor outreach initiatives.
• Collaborate with compliance to ensure content, brand, and messaging are approved.
• Implement lead generation and niche prospecting process and workflow for implementation in the advisor’s practice to drive business growth for advisors and LPL Financial.
• Collaborate with the advisor’s office staff to ensure cohesive messaging and communications.
• Exhibit strategic agility when adopting and implementing LPL’s current tools and technology.
• Provide feedback and enhancements from the advisors.
• Actively participate in LPL’s culture and drive our mission and values.

Requirements

• 1-3 years' digital marketing experience.
• 1-3 years' of e-commerce, PPC, SEO & SEM.
• 1-3 years' of inbound marketing tools, and web management.
• Excellent written and verbal communication skills.
• Working knowledge of web design principles, best practices, and content management platforms.
• Good understanding of digital marketing tools such as Google Analytics, Google Adwords, & Hubspot.

Benefits

• 401K matching
• health benefits
• employee stock options
• paid time off
• volunteer time off