Influencer Social Media Strategist

Role Overview

• The Social Strategist is responsible for crafting and executing comprehensive social media strategies for clients across diverse industries.
• This role involves developing unique brand voices, managing influencer relationships, and overseeing A-Z content creation and execution.
• As a highly autonomous and creative team member, the Social Strategist navigates a fast-paced workload, actively participates in team collaboration, and remains at the forefront of industry trends to consistently drive innovative and impactful social media campaigns for clients.
• Create and execute comprehensive social media campaign strategies tailored to each client's goals and target audience, including influencer relationships.
• Proficient in strategically driving influencer programming through identifying, vetting and slating influencer talent and creators for campaigns.
• Efficiently manage a dynamic workload, working independently to prioritize tasks and meet deadlines for multiple client accounts.
• Craft compelling and on-brand copy and creative for social media posts and influencer campaign plans and briefs.
• Create and implement monthly content calendars that align with the overall social media strategy, ensuring consistent posting schedules and content themes for client accounts.
• Stay up-to-date with the latest social media trends, emerging platforms, and algorithm changes, actively bringing fresh ideas and strategies to the team.
• Maintain clear and effective communication with clients, providing regular updates on campaign progress, results, and recommendations for improvement.

Requirements

• 2+ years of experience in social media (agency experience preferred)
• Industry Expertise: Proactive in staying current with the latest trends, algorithm changes, and platform updates in the social media landscape, must have examples of applying this knowledge to enhance strategies
• Client Variety: Proven track record of successfully managing social media strategies for multiple clients spanning various industries, demonstrating adaptability and versatility
• Brand Voice & Tone: Experience in crafting and maintaining unique brand voices for clients, ensuring consistency and authenticity in all social media content
• Results and Impact: Proven history of developing and managing social campaigns that drove impactful results across a variety of KPIs; proficiency in leveraging data and analytics to refine and optimize social strategies for maximum impact.

Benefits

• diversity in backgrounds and experiences
• people-first culture
• no application, processing, or training fees