Regional Marketing Specialist, French or German Speaking

Role Overview

• Plan, execute, and optimize coordinated multi-channel campaigns across email, paid social, search, webinars, events, and nurture workflows.
• Build targeted campaigns for specific ICP segments across multiple regions (UK&I, DACH, France, and more).
• Drive measurable impact on pipeline metrics such as MQLs, SQLs, CPL, and Contributed Pipeline.
• Support Account-Based Marketing by creating tailored programs for priority accounts.
• Manage campaigns in multi-language environments (primarily English, German, and French), ensuring regional alignment and message consistency.
• You will work in partnership with the local sales teams and act as the link between global marketing and sales. You will ensure regional marketing activity is aligned to the EMEA sales strategy and supports agreed priorities.
• Support planning and execution of field events and regional activations.
• Partner closely with sales to monitor performance, adjust targeting, and share insights.
• Analyze campaign results, identify optimization opportunities, and report on performance with clarity and confidence.

Requirements

• 2
• 5 years of experience in campaign execution, ideally within a B2B SaaS or technology environment.
• Strong hands-on experience running multi-channel digital campaigns with measurable impact on funnel and pipeline performance.
• Experience in planning and coordinating events, both digital and in-person.
• Familiarity with Account-Based Marketing approaches and tools (e.g., 6sense, Demandbase, RollWorks).
• Experience managing multi-language campaigns (English required; German and/or French is required for regional delivery).
• Confident building and optimizing email journeys, landing pages, and paid social/search campaigns.
• Data-driven mindset
• you instinctively ask “what’s working, why, and how do we scale it?”
• Experience working closely with sales teams and aligning marketing activity to pipeline priorities.
• Organized, collaborative, and comfortable owning campaigns from planning through to reporting.

Benefits

• Dynamic and collaborative work environment.
• Generous vacation policy upon arrival.
• Remote work policy.
• A truly flexible schedule that allows you to adapt your work hours.
• Benefits Plan offered from day one.
• MacBook Pro and €500 allowance for your home office.
• Generous referral bonus.
• The tools, support, and opportunities you need to keep learning and progressing in your career.