Build Lisaqua’s marketing engine from A to Z: from B2B lead generation to brand awareness
Design and run B2B acquisition campaigns (email marketing, inbound marketing, etc.)
Manage e‑commerce marketplaces and B2C customer relations
Create sales enablement tools and run B2B activation campaigns
Oversee the editorial calendar and its multi‑channel rollout (website, blog, email, social media, etc.)
Manage Lisaqua’s LinkedIn and Instagram with a clear editorial and strategic vision
Keep the website up to date, monitor analytics, and manage SEO/GEO to optimize Lisaqua’s visibility
Run the activity with rigor: KPIs, dashboards, budget management

5–10 years of professional experience
Prior experience in digital marketing/communications within the food sector, seafood products, or artisanal B2B
Excellent writing skills: mastery of written French and the ability to adapt tone and style to format and channel
Geek/growth-hacker mindset: proficient with digital marketing tools (email marketing, automation, analytics, A/B testing, no‑code tools, etc.)
Strong numeracy and experience manipulating databases in Excel
Comfortable in client-facing interactions: ability to engage with professionals and represent Lisaqua directly and effectively
Knowledge of social networks and experience managing Instagram pages
Autonomous and a self-learner: curious about new practices and quick to adopt new tools
Passion for impact, food transition, and cooking
Proficiency in written English (required for effective market monitoring)

Marketing and Communications Project Manager

Key skills