Senior Workfront System Administrator – Marketing Operations

Role Overview

• Administer Workfront at the system level, including user and group management, access levels, layout templates, and custom forms.
• Train users as Workfront access is provisioned, develop training resources (e.g., user guides and guided walkthroughs), and troubleshoot platform issues as they arise.
• Design, build, and maintain request queues, routing rules, approval processes, and automated workflows within Workfront to streamline intake, improve routing efficiency, reduce manual handoffs, and accelerate time-to-market for marketing programs.
• Design and maintain Workfront Fusion scenarios to support automation and API integrations.
• Create, maintain, and enhance reports and dashboards within Workfront.
• Partner with project coordination team members to ensure work is completed on time and within expectations, using automation to proactively surface at-risk timelines and bottlenecks before they escalate.
• Champion a culture of continuous improvement by actively identifying manual, repetitive processes that can be automated and leading or contributing to the implementation of those improvements.
• Deliver measurable efficiency gains through automation and continuous process improvement.
• Collaborate effectively with internal and external partners, using shared platforms and workflow tools to keep stakeholders informed and aligned throughout project execution.
• Communicate clearly and confidently with a variety of stakeholders, translating technical automation and AI concepts into accessible language for non-technical audiences.

Requirements

• Bachelor’s degree preferred; 3–5 years of professional experience in an advertising agency, marketing project management, or a related field.
• Adobe Workfront Core Developer certification preferred.
• Experience in traditional and digital creative development process, ensure content aligns with business objectives and is within brand and compliance standards.
• Proven relationship-building skills working with internal team members, external agencies, and cross-functional teams.
• Strong written and oral communication ability; demonstrated presentation skills.
• Demonstrated organizational and project management skills.
• Demonstrated strong client focus; is efficient and delivers in a timely manner.
• Demonstrated ability to solve problems; escalates as necessary.

Benefits

• eligibility for incentive compensation which may include production, commission, and/or discretionary incentives