Own Messaging & Positioning
Develop and refine SubQ’s core messaging, positioning, narrative, and category strategy across products, research initiatives, and GTM efforts.
Translate Complex Technical Concepts
Work closely with researchers and engineers to deeply understand complex AI infrastructure concepts and turn them into clear, credible, and differentiated messaging for technical audiences.
Drive Product Launches
Lead messaging and GTM support for product launches, benchmark releases, research announcements, demos, and technical campaigns.
Shape the Company Narrative
Help define how SubQ communicates its long-term vision, technical differentiation, and market positioning within the broader AI ecosystem.
Partner Across Teams
Collaborate cross-functionally with engineering, research, leadership, recruiting, GTM, and content teams to ensure consistency and clarity across all external communication.
Support Founder-Led Content
Partner with leadership on high-impact thought leadership, technical commentary, social content, conference materials, and strategic communications.
Understand the Market
Track trends across AI/ML, LLMs, inference, agents, long-context systems, developer tooling, open-source ecosystems, and frontier AI research to inform positioning and messaging strategy.
Develop Technical GTM Strategy
Help shape developer-facing and technical GTM initiatives including launch strategy, content strategy, competitive positioning, and ecosystem engagement.

4–8+ years of experience in product marketing, technical marketing, developer marketing, technical content strategy, or related GTM roles
Prior experience marketing AI/ML infrastructure, developer tools, LLM platforms, data infrastructure, cloud infrastructure, inference systems, or related technical products
Strong understanding of the AI/ML ecosystem, developer tooling landscape, and frontier AI infrastructure market
Exceptional copywriting, messaging, and storytelling skills
Proven ability to translate highly technical concepts into clear and compelling narratives for technical and executive audiences
Experience writing and developing messaging for developers, engineers, researchers, technical founders, or enterprise technical buyers
Strong strategic thinking and ability to develop differentiated market positioning
Ability to work directly with highly technical teams including researchers and engineers
Comfortable operating in fast-moving startup environments with high ownership and ambiguity
Strong collaboration, communication, and editorial judgment

Product Marketing Manager – Technical, AI Infrastructure

Key skills