Senior Influencer, Talent Relations Manager

Role Overview

• Own and lead Dexerto’s influencer and talent relations function across editorial and commercial operations
• Develop and execute the long-term strategy for creator, influencer, and talent partnerships
• Establish scalable processes, workflows, and operational standards across the department
• Act as the internal subject matter expert on creator partnerships, influencer strategy, and talent engagement
• Educate wider teams on industry trends, platform developments, pricing structures, CPMs, creator value, and partnership best practices
• Identify new partnership opportunities, content formats, and creator-led growth initiatives
• Help shape the future structure and direction of the department as the business continues to scale
• Build and maintain senior relationships across talent agencies, creator management companies, PR firms, publicists, platforms, and directly represented creators
• Develop long-term strategic relationships across gaming, esports, streaming, entertainment, and internet culture
• Act as a senior external representative of Dexerto within the creator and entertainment ecosystem
• Represent Dexerto at key industry events, creator activations, launches, conventions, esports tournaments, and networking opportunities
• Maintain strong awareness of emerging creator trends, agency movements, talent rosters, and platform developments
• Partner closely with Sales, Creative Strategy, Editorial, Video, Social, and Production teams
• Support commercial pitches, branded content proposals, and talent-led campaign strategy
• Advise on creator selection, campaign structuring, audience fit, pricing, CPM expectations, and commercial performance
• Support client servicing where required, acting as a senior creator partnerships lead within campaigns and presentations
• Identify scalable commercial opportunities involving creators, influencers, and talent partnerships
• Work closely with leadership to help position talent and creator partnerships as a core revenue-driving area of the business
• Lead negotiations with creators, managers, agents, and representatives with professionalism and commercial discipline
• Manage complex talent relationships and high-profile engagements with discretion and strong judgment
• Ensure a best-in-class experience for creators and talent working with Dexerto
• Oversee campaign execution and talent deliverables across multiple simultaneous projects
• Protect and strengthen Dexerto’s reputation across the gaming, creator, and entertainment industries
• Resolve talent or partnership issues proactively and professionally

Requirements

• 6+ years of experience in influencer marketing, talent relations, creator partnerships, talent management, or agency-side representation
• A strong existing network across gaming, esports, streaming, influencer, entertainment, and creator management industries
• Experience operating at a senior level within an agency, media company, management business, publisher, or creator-focused organisation
• Deep understanding of creator economy metrics including CPMs, engagement metrics, performance KPIs, campaign valuation, and branded content strategy
• Strong commercial awareness and experience supporting revenue-generating partnerships and campaigns
• Demonstrated success managing high-profile creators, talent relationships, and external stakeholders
• Strong understanding of gaming culture, internet culture, and the wider creator ecosystem
• Experience contributing to commercial pitches, client strategy, presentations, and partnership development
• Confidence operating as a senior voice internally and externally
• Strong leadership presence with the ability to influence teams and shape department direction
• High emotional intelligence and exceptional relationship-building skills
• Strong organisational and operational mindset with the ability to build scalable systems and processes
• Ability to operate independently in a fast-moving, high-growth digital media environment
• Willingness to travel when required for events, activations, meetings, and industry opportunities.