Own the enablement strategy for assigned named initiatives — defining the approach, delivery methods, audience, timeline, and success metrics before execution begins.
Develop a range of enablement assets — presentations, learning guides, job aids, outreach templates, overview videos, and on-demand courses — tailored to how sellers and dealer partners actually work.
Design and facilitate learning experiences (on-demand, in-person, and virtual) for sales teams and dealer partners, including initiative launches, segment training calls, and onboarding support.
Define clear success metrics for each initiative and use data and field feedback to evaluate effectiveness, identify what’s working, and refine programs over time.
Serve as the assigned segment’s enablement translator — making clear what enterprise and cross-functional initiatives mean for their specific markets, what’s in it for them, and what action is recommended or required.

4–7 years of experience in sales enablement, commercial training, sales strategy, or a closely related role in a complex B2B environment.
Direct sales experience or time spent embedded with a sales team is a strong plus.
Demonstrated ability to build and ship enablement programs end to end — not just design them.
Experience enabling indirect sales channels, including dealer or distributor partners, is strongly preferred.
Familiarity with buyer dynamics, procurement processes, and the stakeholder landscape of your assigned segment will meaningfully accelerate your impact.
Experience designing enablement programs that blend multiple delivery modalities (live, virtual, self-paced, peer-to-peer).
Strong consulting and communication skills — you can engage credibly with sellers, dealer partners, and sales leaders alike.
Bachelor’s degree in Business, Marketing, Communications, or a related field; equivalent experience considered.

Sales Enablement Strategist

Key skills