Define and own the growth metrics framework (acquisition, activation, retention, monetization)
Identify key levers across the funnel and prioritize high-impact opportunities
Partner with leadership to translate business goals into measurable growth plans
Build and standardize A/B testing and experimentation frameworks across Product and Marketing
Drive hypothesis generation, prioritization, and impact measurement
Ensure learnings are systematized and reused across teams
Own end-to-end funnel visibility across marketing → onboarding → engagement → conversion
Identify drop-offs, inefficiencies, and hidden constraints in the user journey
Drive deep dives on key metrics (CAC, LTV, conversion rates, retention cohorts)
Manage and mentor Product and Marketing Analysts
Set analytical standards, review outputs, and ensure high-quality insights
Act as a strategic partner to Product, Marketing, Credit, and Business teams
Influence roadmap decisions using data-backed insights
Align stakeholders on priorities using clear storytelling and trade-offs
Ensure robust, scalable dashboards and reporting for growth metrics
Drive improvements in data quality, tracking, and instrumentation
Move the org towards near real-time decisioning where needed

7+ years in analytics, with strong exposure to growth/product/marketing analytics
Experience in consumer tech / fintech / high-growth startups
Prior experience managing analysts and leading projects end-to-end
Prior experience of scaling analytics functions
Strong SQL + Python skills
Ability to move from data → insight → business action
Leading strategic projects end to end (Ideation to execution to impact measurement)
High ownership — thinks like a business owner, not just an analyst
Structured thinking with strong prioritization ability
Comfortable with ambiguity and fast-paced environments
Strong communication — can influence senior stakeholders

Competitive salary and equity package
Fast-paced, collaborative, and high-autonomy work culture
Hybrid work setup designed for flexibility and work-life balance
Fully paid group medical insurance and personal accident insurance
Generous paid time off, plus company-declared public holidays
Fully paid parental leave for fathers and non-birthing parents (12 weeks), in addition to 26 weeks of statutory maternity leave
Monthly WFH stipend, along with a one-time home office setup budget
$500 annual professional development budget
Quarterly social meet-ups and sponsored monthly team lunches

Lead Analyst – Growth

Key skills