Manage all aspects of product life cycle to meet or exceed performance goals (P&L, customer acquisition/retention, customer sat, etc.) across relevant market and customer segments
Manage all aspects of the portfolio's marketing mix, communications, training, and support needs
Drive effectiveness of product delivery and customer satisfaction
Responsible for the corporation's product market vision, plans and status to meet market segments' needs and product goals
Oversee and ensure all portfolio strategies meet corporate and customer needs
Implement all aspects of portfolio's marketing mix including: pricing, sales channels, launch activities, acquisition and retention, life-cycle management and customer migration paths
Manage all aspects of daily product portfolio issues across segments to meet goals
Drive and champion initiatives across departments to achieve goals
Track the progress of each portfolio (P&L) and product against target
Accountability to product P&L
Responsible for ensuring programs are being implemented within regulatory policies and requirements (specific for each state)
Drive and champion recommendations to Product Development of new technologies available
Ensure product content and prices are accurate
Understand customers using internal and external data to determine customer needs, need gaps and preferences
Provide insight with customer journey mapping, personas, segmentation, demographics and other available data
Partner with internal stakeholders (operations, sales, customer care) to gain exposure and understanding to product/service/customer interactions and experiences
Collaborate with business partners to understand market issues, industry developments, competitors, market segment development/evolution, pricing strategies, value proposition, etc. and make recommendations on customer strategy
Requirements
College degree required, or equivalent years of education and experience
MBA preferred
Five years of experience in marketing, product management or product development is required
Team and peer leadership with excellent communications skills and proven results
For DSM portfolio management, two years' experience with regulatory requirements and conservation programs is mandatory
Experience with customer delivered energy programs
Process experience with project management
Benefits
Annual Incentive Program
Medical/Pharmacy Plan
Dental
Vision
Life Insurance
Dependent Care Reimbursement Account
Health Care Reimbursement Account
Health Savings Account (HSA) (if enrolled in eligible health plan)
Limited-Purpose FSA (if enrolled in eligible health plan and HSA)
Transportation Reimbursement Account
Short-term disability (STD)
Long-term disability (LTD)
Employee Assistance Program (EAP)
Fitness Center Reimbursement (if enrolled in eligible health plan)