Define, refine, and maintain product messaging and value propositions for key solutions and target markets.
Translate technical capabilities into clear, business-focused value for different buyer personas.
Create and improve sales enablement assets such as presentations, one-pagers, case studies, product sheets, and objection-handling content.
Generate leads through compelling messaging, SEO/AEO-optimized content, and effective tools that support pipeline progression and opportunity conversion.
Gather feedback from Sales and ADR teams to improve content effectiveness.
Lead the creation and evolution of key marketing content, including website copy, brochures, presentations, case studies, emails, and sales tools.
Collaborate with the Digital Marketing Manager on campaign messaging, content, audience targeting, assets, and alignment with campaign objectives.
Work with Sales, Product, Pre-sales, Delivery, Digital Marketing, ADR, and Leadership teams to align marketing priorities with business and pipeline objectives.

Four to six years of B2B marketing experience in the technology sector, ideally in SaaS, managed services, telecommunications, or a similar environment.
Experience in positioning, product messaging, sales enablement, lead generation, and go-to-market support.
Excellent writing and editing skills for business and technical audiences.
Ability to translate technical solutions into clear and compelling business value.
Strong project management skills and comfort managing shifting priorities.
Experience with tools such as HubSpot, Salesforce, Apollo, Microsoft 365, or similar platforms.
Bilingual in French and English, with the ability to write, edit, and collaborate in both languages.

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