Manager, Growth Marketing

Patch My PC is a company dedicated to improving lives through enterprise solutions for IT and Security teams. They are seeking a data-driven Manager, Growth Marketing to lead integrated demand generation programs, drive qualified lead generation, and optimize marketing performance to influence revenue growth.

Responsibilities:

• Develop and execute multi-channel lead generation campaigns across paid media, email, webinars, content syndication, SEO and social platforms
• Drive growth in MQLs, SQLs, pipeline creation, customer acquisition, and conversion rates
• Optimize full-funnel marketing performance from awareness through opportunity creation
• Partner closely with Sales leadership to improve lead quality, routing, follow-up SLAs, and conversion efficiency
• Own campaign planning, execution, testing, reporting, and optimization
• Manage campaign calendars, budgets, targeting strategies, and performance benchmarks
• Implement A/B testing strategies across landing pages, messaging, ads, and nurture flows
• Monitor acquisition cost, cost-per-lead, return on ad spend and pipeline velocity
• Analyze funnel performance and identify opportunities to improve conversion rates and marketing efficiency
• Ensure accurate campaign attribution and lead tracking
• Present KPI insights and strategic recommendations to senior leadership
• Work closely with product marketing, content, revops, sales and customer success stakeholders
• Ensure that campaign strategy is aligned with product launches, market segments, and sales priorities
• Support account-based marketing (ABM) and customer expansion initiatives where applicable
• Establish operational rigor and performance expectations for the growth marketing team
• Drive accountability across the team to ensure delivery against pipeline, campaign, and revenue objectives
• Lead, coach, and develop a team of growth marketers, including conducting performance reviews, goal setting, and providing ongoing feedback and career development support
• Manage and mentor junior growth marketing team members and external agencies

Requirements:

• 8+ years of experience in B2B SaaS growth marketing, demand generation, or performance marketing
• 3-5 years of experience managing and developing high-performing marketing teams
• Proven success managing lead generation programs that drive measurable pipeline and revenue growth
• Strong experience tracking and managing KPIs including MQLs, SQLs, CAC, CPL, conversion rates, pipeline contribution, and ROI
• Hands-on experience with Salesforce CRM and marketing automation platforms
• Experience managing integrated digital marketing campaigns across multiple channels
• Experience scaling growth marketing programs and teams in high-growth SaaS environments
• Familiarity with attribution tools, ABM programs, and analytics tools
• Strong analytical, project management, and communication skills
• Ability to balance strategic planning with hands-on execution