Revolut is a financial technology company focused on delivering innovative financial products to its customers. They are seeking a Business Marketing Manager to lead brand and growth efforts in the US, overseeing campaign development and market positioning to drive audience acquisition.
Responsibilities:
- Defining and executing full-funnel US and LATAM marketing plans, including growth channels and experiments, virtual and in-person field events, demand generation campaigns, etc
- Identifying customer needs by deeply understanding Revolut Business customers and how our product works globally to create data-driven, actionable insights for product teams
- Leading local marketing activations, ranging from case study creation to customer speaking engagements and community meetups
- Partnering with Product and Marketing teams to refine our targeting and messaging and produce compelling local content that drives demand from SMBs and enterprises in the US and LATAM
- Tracking, measuring, and communicating results and day-to-day market performance to senior leadership, and seeking to generate new global best practices through experimental efforts
- Running experiments to test hypotheses and bring analytical rigour to campaigns to inform the go-to-market strategy
- Delivering campaigns with a bias towards growth and business impact
Requirements:
- 5+ years of relevant B2B marketing experience as a successful growth marketing manager
- A startup, performance marketing mindset to turn influencer, partnerships, affiliate marketing, and owned channels into an engine of growth
- In-depth knowledge of B2B marketing in the US and LATAM, covering ATL, BTL, demand generation, and partnerships
- Experience with CRM/Salesforce, events marketing, and email marketing tactics and technology
- Advanced analytical skills and a track record of taking data-informed decisions in any situation, including deep knowledge of growth drivers
- Excellent organisational skills and an ability to manage multiple projects at once, making sure you meet the quality, budget/ROI, and time constraints
- A demonstrated ability to analyse and distil data into actionable insights to inform campaign strategy and product development
- Excellent communication and interpersonal skills to talk to anyone and work in a dynamic environment
- An understanding of the payments, financial technology, and/or e-commerce industries and partner ecosystems
- Experience in financial services, fintech, tech, or SaaS