VP of Sales Development

Planful is the pioneer of financial performance management software. The VP of Sales Development will lead the global SDR organization, focusing on pipeline creation and quality metrics while developing managers and executing an allbound model.

Responsibilities:

• Global SDR pipeline creation targets, held to quality metrics, not just meeting volume
• Development of three SDR managers (two in seat, one hire in H1)
• Execution of the allbound model: inbound qualification, outbound targeting, and ABM plays integrated across all three motions
• SDR compensation model ownership, quarterly calibration against quality-first comp design
• Cross-functional partnership with Demand Gen, ABM, Field Marketing, RevOps, and Sales leadership
• Pipeline health reporting to CMO and CRO on a cadenced basis

Requirements:

• 7+ years in sales development, including at least 3 years managing through a manager layer
• Experience running multiple simultaneous SDR motions; inside, field, and international preferred
• A track record of improving pipeline quality, not just volume. You can speak to S2 acceptance, S3 conversion, and deal progression as a connected system
• Strong collaboration with Marketing on account-based strategy - you know how to operate in a demand gen and ABM ecosystem
• Ability to develop manager-layer talent. You know how to coach people who coach people
• B2B SaaS background required; finance / CFO-adjacent domain experience a plus