Lead creative strategy across a portfolio of high-growth brands, driving measurable performance improvements through data-backed creative systems and strategic.
Own creative strategy across a portfolio of key client accounts, acting as the senior strategic lead and trusted advisor.
Define and lead creative testing frameworks, experimentation roadmaps, and strategic priorities aligned to client growth objectives.
Conduct quarterly strategic planning sessions and creative reviews with clients and internal stakeholders.
Translate performance data, customer insights, and market intelligence into actionable creative strategies.
Identify opportunities to unlock growth through new creative angles, messaging strategies, offers, and positioning.
Analyse creative performance data and transform insights into clear recommendations, testing plans, and optimisation opportunities.
Mentor and develop Creative Strategists, providing coaching, strategic guidance, and structured feedback.
Build trusted relationships with founders, senior stakeholders, and client leadership teams.
Drive continuous improvement in creative performance, testing velocity, and operational effectiveness.

5+ years' experience in creative strategy, performance marketing, paid social, or a related discipline.
A proven track record of leading creative strategy across multiple high-growth brands.
Strong experience developing high-performing creative for Meta, TikTok, and other performance channels.
Demonstrated experience mentoring or managing strategists, editors, designers, or creative teams.
Exceptional analytical skills with the ability to connect creative decisions directly to performance outcomes.
Strong commercial awareness and an understanding of what drives profitable growth for DTC and e-commerce brands.
Excellent presentation and stakeholder management skills.
Experience presenting strategic recommendations to founders, senior leadership teams, and key decision-makers.
Deep understanding of consumer psychology, behavioural drivers, and conversion principles.
A proactive, ownership-led mindset with a desire to continuously improve both your work and those around you.
A passion for innovation, AI, and the future of performance creative.

Flexible hybrid working with access to premium central London co-working facilities.
Comprehensive time off: 26 days annual leave plus birthday holiday.
Private pension scheme with company contributions.
Performance-based rewards: Monthly team incentives and annual Christmas bonus.
Recognition programme: Kudos system for dining, shopping, and lifestyle rewards.
Structured career progression with transparent advancement criteria and annual reviews.
Opportunities to shape agency strategy and contribute to leadership initiatives.
Access to industry-leading tools, training, and AI-powered workflows.

Senior Creative Strategist

Key skills