Translate growth strategy into integrated campaigns across LinkedIn, email, events, landing pages, webinars, and CRM
Own campaign planning, execution, performance tracking, and pipeline attribution
Contribute to overall Hexion growth strategy by identifying new customer acquisition channels and optimization
Build segmented nurture campaigns and automated workflows to drive engagement and conversion
Work with Marketing Excellence team to execute conferences and tradeshows
Develop and manage LinkedIn and paid media ad campaigns in partnership with external agency
Build and optimize campaign landing pages in collaboration with Content Strategist
Partner with design and social media manager for organic LinkedIn content

5+ years of growth marketing experience
Proven track record running integrated, multi-channel demand generation campaigns
Experience with using AI tools and building custom agents
Strong experience managing industry conferences and trade shows
Hands-on experience with: LinkedIn Campaign Manager, Email marketing and automation platforms, Microsoft Dynamics, Hubspot, Salesforce, Webflow, Storyblok, Wordpress
Demonstrated ability to build and optimize high-converting landing pages
Strong understanding of B2B sales cycles, pipeline metrics, and revenue attribution
Excellent project management and execution skills
Strong written and messaging capabilities for technical B2B audiences

Senior Growth Campaign Manager

Key skills