Own senior-level relationships across a portfolio of strategic clients, serving as a trusted advisor on growth strategy, digital transformation, customer experience, data/MarTech, and go-to-market optimization.
Diagnose & design solutions: connect enterprise goals to customer journeys, omnichannel content, accessibility/compliance, analytics, and performance marketing.
Conduct market, customer, and competitive analyses to diagnose business challenges, identify growth opportunities, and develop actionable strategic recommendations.
Lead initiatives to grow Primacy’s vertical practices and increase revenue.
Partner with executive leadership and Business Development teams to develop strategic recommendations, and take strategy leadership roles in presales engagements.
Set excellence standards for the industries’ portfolios (quality, content throughput, client satisfaction) and lead reviews/retrospectives.
Codify and scale knowledge: build playbooks (e.g., college, bank, manufacturing company, provider experience, payer member journeys, biopharma HCP engagement, annuities, insurance), case studies, and enablement materials.
Stay ahead of industry trends, emerging technologies, customer behavior shifts, and digital innovation opportunities to continuously evolve client recommendations and agency capabilities.
Represent Primacy externally through industry events, speaking engagements, roundtables, published content, and strategic partnerships.

10+ years experience in digital strategy, management consulting, customer experience, growth strategy, or digital transformation roles
Experience in one or more of our four verticals is required: Healthcare, Higher Education, Manufacturing, and Financial Services
Deep understanding of the industry(s) market forces, customer journeys, and the digital ecosystem (ie: AI, Healthcare tech stacks like Epic, CMS, CRM, Salesforce, analytics, personalization, accessibility, HIPAA/security considerations, Financial and Healthcare regulatory practices)
Track record of winning and growing accounts, crafting proposals, setting clear KPIs, and delivering ROI
Published thought leadership and frequent speaking engagements in healthcare, higher ed, fin serv, and/or manufacturing
Proven ability to build productive relationships with VP/SVP/C suite leaders and influence complex stakeholder environments
Builder’s mindset: ability to create (POVs, frameworks, tools) and lead cross functional teams to execute at pace
Communication excellence: compelling storyteller with outstanding written, verbal, and visual communication skills
Familiarity with AI, advanced analytics, and emerging digital technologies prefer
Bachelor’s degree required; advanced degree (MBA, MPH, MS) preferred.

Digital Growth Strategist

Key skills